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Direct mail will continue to be popular in 2019

6 / 12 / 2018 BY

2019 is just around the corner and predictions and trends are in full swing. While digital transformation has marked these last few years for businesses, the digital transition is going to continue and find its cruising speed. Although all of these promising technologies will definitely make great strides, some traditional technologies won’t necessarily disappear, like direct mail, for example. > Read More

7 facts about invoices and corporate accounts receivable

29 / 11 / 2018 BY

400 billion invoices are produced each year, whether in paper or electronic format. That makes these transactional documents one of the best vehicles for a company’s brand, but also for providing a good customer experience. Nonetheless, 90% of invoices around the world are still handled manually. Here are 7 facts about accounts receivable and invoices that show the value of optimizing your accounts receivable.> Read More

3 characteristics of millennial consumers

22 / 11 / 2018 BY

Nearly half of B2B buyers are millennials. That’s why it makes sense for businesses to adapt their processes and communication methods to this particular target. But how do you meet the needs of millennials? How do you communicate with them? We’ll help you figure it out!> Read More

E-commerce B2B and B2C: 5 key differences

15 / 11 / 2018 BY

The B2B e-commerce market should reach $1.2 trillion by 2021 in the United States. It even appears set to surpass the B2C market by the year 2025. This is a trend companies must consider, especially in the logistics and shipping industry. But how will it impact their processes and business? How can they integrate the differences into their work methods? Here are a few of the key differences between B2B and B2C customers, and a few ideas on how to take them into account!> Read More

The importance of human technical support for the customer experience

8 / 11 / 2018 BY

Automation is one of the big changes brought about by digital transformation. Yet not everything can be automated . . . Remember that ultimately companies do business with customers, who are human beings with specific needs and expectations that technology cannot always fulfil. Let’s take a look at where human tech support is recommended and why it’s so important in today’s world.> Read More

A step back in time: the origin of invoices and accounts receivable

1 / 11 / 2018 BY

Invoices are an essential part of any business, as they were in the past. And invoicing is vital to companies if they want to get paid and maintain their liquidity. If we take a look back in time, we realize that businesses have always relied on accounting processes. Invoices weren’t just invented yesterday—in fact, they’re even older than you think . . .> Read More

Impact of digital transformation on the shipping industry

25 / 10 / 2018 BY

With the rapid growth of e-commerce, the shipping industry is feeling the impact of digital transformation. And transport and logistics is the most affected sector. These companies have realized the importance of digitization, especially to enhance the customer experience. Let’s take a look at the impact of digital transformation on these businesses.> Read More

Overview of the effectiveness of direct mail: 3 highlights

18 / 10 / 2018 BY

Direct mail remains a very popular communication channel for businesses, particularly when it comes to invoicing. Yet many companies have announced they are moving away from direct mail and opting for digital communications. But is that indeed the case? To help you form your own opinion, here are a few facts and stats about direct mail.> Read More

Marketing services company enjoys successful digital transformation

4 / 10 / 2018 BY

Netherlands-based “Service Bureau Jansen” (SBJ) is a great example of digital transformation. The company was founded over 60 years ago and was a pioneer in postal and logistics services. Discover how the company was able to adapt to the new digital environment and now offers marketing services, loyalty programs and cashback promotions.> Read More