Tag Archive: paper

Simplify your supply chain

11 / 4 / 2013 BY

Any company that deals with the supply chain knows that it can easily become a fearsome foe. These businesses typically receive a blizzard of documents on a daily basis, which can make staying organized and punctual nearly impossible. However, instead of throwing up the…> Read More

Why claims of print marketing’s demise have been exaggerated

27 / 3 / 2013 BY

image source: http://www.hsi.com/Blog/bid/84864/ASHI-and-MEDIC-First-Aid-Instructor-Authorization-Cards When Mark Twain got wind of a newspaper story suggesting he had died, the author famously replied, “The report of my death was an exaggeration.” A similar occurrence is taking place with print-based promotions: Online marketers are trumpeting the demise of…> Read More

Wising up to transpromotional marketing

25 / 3 / 2013 BY

For years, transaction documents were a missed opportunity for the vast majority of companies. Businesses would send bills, invoices, receipts and the like to their customers and leave it at that – leaving a huge opportunity on the table. In the last few years, however,…> Read More

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