Tag Archive: cross-media

5 interesting reads about cross-media

24 / 4 / 2013 BY

After reading cross-media: yay or nay, you thought yay and wanted to learn more, here are 5 great articles to you get started. [header_line]1. 5 quick tips to build cross-media campaigns like an expert[/header_line] A 21 minute video taken at Dscoop6 conference in Orlando,…> Read More

Cross-media: yay or nay?

23 / 4 / 2013 BY

Many marketers initially believed that the internet would replace traditional promotional channels, but in the last few years, the majority have discovered that the web is best when it supplements classic methods instead of supplanting them. Direct mail has many advantages over online advertising…> Read More

What in the QR are QR Codes?

4 / 6 / 2012 BY

**image source: http://wtfqrcodes.com/ QR Codes are fancy. Marketeers like using these codes to appear modern and up-to-date and of course there is more to it than that. If you look around QR Codes are everywhere. You can see them in newspapers, magazines, advertisements, business cards,…> Read More

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