effectiveness of direct mail

Overview of the effectiveness of direct mail: 3 highlights

18 / 10 / 2018 BY

Direct mail remains a very popular communication channel for businesses, particularly when it comes to invoicing. Yet many companies have announced they are moving away from direct mail and opting for digital communications. But is that indeed the case? To help you form your own opinion, here are a few facts and stats about direct mail.> Read More

Marketing services company enjoys successful digital transformation

4 / 10 / 2018 BY

Netherlands-based “Service Bureau Jansen” (SBJ) is a great example of digital transformation. The company was founded over 60 years ago and was a pioneer in postal and logistics services. Discover how the company was able to adapt to the new digital environment and now offers marketing services, loyalty programs and cashback promotions.> Read More

Digital transformation and the company culture

27 / 9 / 2018 BY

Companies clearly know these days that digital transformation affects their entire organization, including their communications and culture. To change your company culture, start with your employees. That means making some technical adjustments but, most importantly, this is a team effort that is not to be taken lightly.> Read More

Optimizing accounts receivable for distribution companies

20 / 9 / 2018 BY

The distribution industry is a prosperous sector that is growing in leaps and bounds. But distributors need powerful tools to manage their accounts receivable and invoicins processs. Here is the example of one of our customers, a wholesale food distributor that specializes in delivering baked goods. The company was making numerous deliveries daily but all of its invoices were still being printed and scanned manually.> Read More

7 good reasons to adopt digital POD

13 / 9 / 2018 BY

Today’s consumers use digital technology all the time. Even B2B purchases are tending toward digitization. So to fit into the customer’s digital environment, all processes associated with delivery are also becoming digital. And rightly so! Here are 7 facts on digital purchasing that will convince you to switch to digital POD!> Read More

Legacy system modernization in the Insurance industry

6 / 9 / 2018 BY

The insurance industry is highly dependent on systems to support their core services. Insurers have relied on these systems for years, and for good reason. But today, insurers are well aware that their customers expect more of them in terms of services and communication – legacy systems just can’t keep up. And if they don’t catch up, then an agile new breed of competition will. So here is how they can modernize their legacy systems.> Read More

Digital transformation: systems as a differentiator

23 / 8 / 2018 BY

Companies rely on tools and technologies in carrying out their business. But system implementation is yet another way in which conventional and born-digital companies differ. Their circumstances are quite different and each needs to take all the parameters into consideration in their digital transformation. Here are some key points that divide the two in terms of tools and systems.> Read More

The impact of digital transformation on business communications

26 / 7 / 2018 BY

Business communications are in the crosshairs of digital transformation, because customers who are already functioning in a digital world expect to be able to communicate that way. This change is growing to include communications with suppliers and staff. So here’s an overview of the impact of digital transformation on communications for traditional businesses.> Read More